Universal principles of design: a cross disciplinary reference

80/20 Rule -- Accessibility -- Advance Organizer -- Aesthetic-Usability Effect -- Affordance -- Alignment -- Archetypes -- Attractiveness Bias -- Baby-Face Bias -- Chunking -- Classical Conditioning -- Closure -- Cognitive Dissonance -- Color -- Common Fate -- Comparison -- Confirmation -- Consistency -- Constancy -- Constraint -- Control -- Convergence -- Cost-Benefit -- Defensible Space -- Depth of Processing -- Development Cycle -- Entry Point -- Errors -- Expectation Effect -- Exposure Effect -- Face-ism Ratio -- Factor of Safety -- Feedback Loop -- Fibonacci Sequence -- Figure-Ground Relationship -- Fitts' Law -- Five Hat Racks -- Flexibility-Usability Tradeoff -- Forgiveness -- Form Follows Function -- Framing -- Garbage In-Garbage Out -- Golden Ratio -- Good Continuation -- Gutenberg Diagram -- Hick's Law -- Hierarchy -- Hierarchy of Needs -- Highlighting -- Iconic Representation -- Immersion -- Interference Effects -- Inverted Pyramid -- Iteration -- Law of Pragnanz -- Layering -- Legibility -- Life Cycle -- Mapping -- Mental Model -- Mimicry -- Mnemonic Device -- Modularity -- Most Average Facial Appearance Effect -- Normal Distribution -- Ockham's Razor -- Operant Conditioning -- Orientation Sensitivity -- Performance Load -- Performance Versus Preference -- Picture Superiority Effect -- Progressive Disclosure -- Prospect-Refuge -- Prototyping -- Proximity -- Readability -- Recognition Over Recall -- Redundancy -- Rule of Thirds -- Satisficing -- Savanna Preference -- Scaling Fallacy -- Self-Similarity -- Serial Position Effects -- Shaping -- Signal-to-Noise Ratio -- Similarity -- Storytelling -- Structural Forms -- Symmetry -- Threat Detection -- Three-Dimensional Projection -- Top-Down Lighting Bias -- Uncertainty Principle -- Uniform Connectedness -- Visibility -- Von Restorff Effect -- Waist-to-Hip Ratio -- Wayfinding -- Weakest Link.